Pages

Birthday fonting


Eric’s birthday is today.


Nathan’s was yesterday.

Consider this a birthday fonting.

Foods on Sticks

foods-on-sticks b-day party invite

Via GadsdenTimes.com, I noticed that Etowah County has put property parcels online. I visited the site to see if I could figure out who owns the lot of trees across from our house. I couldn’t, but I did notice that whoever was in charge of putting the parcels online used Papyrus as the font choice.

My guess is that the person responsible for getting the parcels online doesn’t know much about choosing fonts. Maybe they thought Papyrus was pretty. I do. I don’t hate on Papyrus the way I do Comic Sans.

I Tweeted about the Papyrus find when I saw it, thus opening the following dialogue with Liz:


woodlayson@DameCatoe Oh, everyone has a Papyrus phase in the youth of our aesthetic development.

DameCatoe@woodlayson I got nothing against a good Papyrus. But you gotta use it right!

woodlayson@DameCatoe I dunno, it’s kind of dated now. I think it’s damaged goods.

DameCatoe@woodlayson Sounds like a challenge!

woodlayson@DameCatoe Consider the gauntlet thrown.

So I had to make a design where Papyrus is a good choice. I thought about a recent conversation where there was a suggestion to have a tiki-themed birthday party where all the foods would be on sticks. The invitation to such a party is above and features none other than the lovely Papyrus font, in an environment where it blends.

I absolutely love a well-chosen font. Typography conveys so much, but it’s the kind of thing the viewer often takes for granted. You may not notice the “right” font the way you would a “wrong” one because a well-chosen font does not stand out. It blends in to the design, becomes a part of it.

Evolution of a "logo"

Last weekend was RiverFest 2009. I’m proud that a city the size of Gadsden manages to host an outdoor music festival every year. I just never go to it, for one reason or another.

This year, they had something called the ZeroMeth Boardwalk Bash for teens. Youth. Whatever you call those whippersnappers these days.

Venture Marketing was promoting the bash and asked me to design a flyer and logo. The following is an exercise in the pitfalls of e-mail only communication.
Could you please come up with a logo for us to use on the flyers outlined below. It’ll also possibly be used on cups and other promotional items. Needs to be edgy, fun, and appealing to teens. You’ve got the ZeroMeth logo, right? Think you can handle this?

I responded sure! For reference, here is the ZeroMeth logo (which somebody else designed):


Before I began working on the design, I asked “Does the Boardwalk Bash logo need to incorporate into the ZeroMeth logo or be more like a companion piece to it?” and the response was a companion piece to it. So here is what I sent them:


And they said:

I like the boardwalk font a lot. But I think we’ll have to leave the ZeroMeth logo alone and find a cool way to incorporate it under it.

So I sent this, thinking one could just remove the ZeroMeth part completely:


But what they were really getting at was not to alter the original ZeroMeth logo in any way, so they asked me to:

find a cool way to incorporate the boardwalk bash font you’ve come up with underneath it. Make sense?

Which means really all they needed were the words “Boardwalk Bash” in a cool font.

The font is Lt. Chicken Hawk, which looks rather a lot sweeter “out of the box,” don’t you think?

Since I didn’t make it to RiverFest, I have no idea how the Boardwalk Bash “logo” was used in the end. But I hope it rocked. Like Bret Michaels.

Extreme Expression now archived

It was mentioned in a newsroom meeting today that GadsdenTimes.com archives now go back to 2000. I logged on later to see if my “Extreme Expression” series is there. It is.

They were my first real foray into writing articles for the Times. It’s hard to believe they were so long ago — written in 2003. In case anybody wants to take a trip down memory lane, here are links:

Part I: Dye Tryin’ (mentions Jaimie and Kristie, Jesse Lauffer)

Part II: I Pierce, Therefore I Am (mentions Brad & Cindy, Ashley Ross, Courtney)

Part III: Inked (mentions Jill, Jeremy Crawford, Andy Brown, Josh Lacy)

I still love this series. As a complete and total nerd, I kept all my notes and page proofs. They’re in a folder at my desk at work.

These are the little peeps I made for the series logo. Do they look familiar?